The history of ShiiSaido company began in 1977, after the unification of the Japanese manufacturing company and Korean chemical company into one: ShiiSaido Co., LTD. Much of the credit in the development and formation of the young company introduced the invited experts from the best laboratories that produced innovative materials at that time.
Before the merger the company's main activity was aimed at implementing the military orders: Nano threads for military equipment. But thanks to the owner’s great love to fishing brand new PE line was invented . The first series hit their reliability, high quality and enjoyed a huge success at the demanding consumer.
First new generation fluorocarbon fishing line was released in 1989, which marked as the beginning of sales in the European market. Despite the fact that the first series were not very successful, thanks to a thorough revision of the technology, persistence management and diligence of employees, ShiiSaido’s products became popular in Japan.
A company symbolic changed a lot of times and today represents the merger of two companies: power, friendship, unity of nations and production capacity.
In 2005 company changed its direction and control passed from Makoto Ishikawa to his son ,Mr. Michi Ishikawa. Since his arrival brand successfully starts conquering the American market. A complete change of product lines and expansion of the range took place, but at the same time improving quality in accordance with market requirements. New technologies such as CC-TECHNOLOGY was invented and pass all the tests.
Our days, when fishing became available to almost everyone, and the competition has grown to enormous proportions, ShiiSaido confidently maintains status as a reliable supplier of excellent fishing lines. The company employs more than 10 000 people who work to make the process of the fishing more convenient for both professionals and amateurs. ShiiSaido products are also in demand by the International tournament’s competitors. This fact certainly confirms the class of the products
In 2014, company took a step further and prepares special series for the Russian.